This year in review: Social media in numbers
Photo credit: Nielsen.com
2012 has proven to be a very busy year for social networks — and people involved in social media.
Here are some of the latest stats and facts.
- 1 billion monthly active users
- 80 percent of monthly active users are outside the U.S. and Canada
- 584 million daily active users
- 604 million monthly active users on mobile
(Source: Facebook)
foursquare
- 25 million users
- 3 billion check-ins
- 1 million members use the Merchant Platform
(Source: foursquare)
Google+
- 400 million users
- 100 million active users
(Source: Google+ news)
- 625,000 new users every day
- +1 button used 5 billion times per day
(Source: AllTwitter)
- 48 percent of Fortune Global 100 companies use Google+ (source: Burson-Marsteller)
- Users spend on average of 12 minutes on the site every day (source: Jeff Bullas)
- 2 new signups per second
- 187 million members worldwide
- 3 billion people searches conducted (as of September 2012)
- 175,000 profiles created every day
- 25 million profiles viewed daily
- 135 million monthly unique visitors
(Sources: Examiner.com and LinkedIn)
- 2,9 million daily active users
- 20,5 million monthly active users
(Source: AppData)
- 3.6 percent of referral traffic (Source: PR Daily)
- 80 percent of users are women (Source: AnsonAlex.com)
StumbleUpon
- Over 25 million users (May 2012)
- 1.2 billion monthly Stumbles
- Users spend an average of seven hours on the site every month
(Source: The Realtime Report)
Tumblr
- 86.7 million blogs
- 39 billion posts
- 17,7 billion pageviews
(Source: Tumblr)
There are now more than 200M monthly active @twitter users. You are the pulse of the planet. We’re grateful for your ongoing support!
— Twitter (@twitter) December 18, 2012
- 163 billion tweets (July 2012)
- 175 million Tweets sent daily
- 11 accounts created every second
- 1 million accounts created daily
For more stats, visit AllTwitter
Vimeo
- 14 million members
- 37 percent of all users joined this year
- 3.2 petabytes of data uploaded
- 675 million visitors
(Source: Vimeo)
YouTube
- 800 million unique monthly visitors
- 4 billion hours of video watched monthly
- 72 hours of video uploaded every minute
- 3 hours of video uploaded from mobile devices per minute
(Source: YouTube)
Infographic by- GO-Globe.com
For more stats and facts, you may also want to read the following:
- (Jan 2013 Update) How Many People Use the Top Social Media?
- State of the Media: The Social Media Report 2012 (Nielsen)
- 100 Fascinating Social Media Statistics and Figures From 2012 (Huffington Post)
- 87 More Vital Social Media Marketing Facts and Stats for 2012 (Business 2 Community)
- Social Media Stereotypes, Statistics, Facts And Figures 2012 [INFOGRAPHIC] (AllTwitter)
- 216 Social Media and Internet Statistics (September 2012) (The Social Skinny)
Where do you think social media is headed? And, according to you, which social network will be at the top in 2013?
This article by Cendrine Marrouat is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.
About The Author
Cendrine Marrouat is a journalist, blogger, content curator, author, and workshop facilitator located in Canada. She is the founder of two social media blogs: Social Media Slant and Creative Ramblings. On March 6, 2012, she released The Little Big eBook on Blogging: 40 Traffic Generation Tips, a comprehensive resource that provides bloggers of all levels with essential information and precise guidance to attract quality traffic to their blogs. She is currently working on an eBook on social media strategies that should be released before the end of 2013.-
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