Pin It
Creative Ramblings > Great Resources > Infographic: The importance of online customer reviews

Infographic: The importance of online customer reviews

6 Feb, 2013 Great Resources Permalink

Do you know that online reviews / ratings can make or break a business? If not, time to look at some stats.

Here is an interesting infographic created by PeopleClaim.

Infographic

PeopleClaim.com

, ,

Creative Commons License
This article by Cendrine Marrouat is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.

About The Author

Cendrine Marrouat is a journalist, blogger, content curator, author, and workshop facilitator located in Canada. She is the founder of two social media blogs: Social Media Slant and Creative Ramblings. On March 6, 2012, she released The Little Big eBook on Blogging: 40 Traffic Generation Tips, a comprehensive resource that provides bloggers of all levels with essential information and precise guidance to attract quality traffic to their blogs. She is currently working on an eBook on social media strategies that should be released before the end of 2013.
  • http://www.razorsocial.com Ian Cleary

    Hey Cendrine, I agree about the importance of reviews. I do a good bit of work in the Hospitality sector and it’s amazing the amount of websites that don’t have any reviews at all ! I don’t think amazon would get rid of reviews!!!
    Ian

    • http://www.cendrinemarrouat.com Cendrine Marrouat

      I absolutely agree, Ian! Companies need to understand how important reviews are.

  • http://incometherapy.com Sarah Park

    Customer reviews are very essential for the people to be able to trust a business through other’s point of view. But I’ve known some business who are faking their reviews.

  • http://eprintmis.com/print-management-solutions.html Kelly

    Thank you. I also believe that online customers’ reviews are one of the most important tools one should consider when doing business online.

  • http://www.redpetal.com.au/ Sandra

    Most companies nowadays have ‘online support’. Like when I complained about the poor service I got from one company I was immediately contacted by their managers. A full investigation was done and they tried to compensate for the trouble. I think it’s important for companies to keep an eye on complaints. So that they can fix whatever is wrong and move forward.

    • http://www.cendrinemarrouat.com Cendrine Marrouat

      Absolutely, Sandra! Thank you for stopping by.

  • http://www.vecc24.com/ Kristine

    I agree, nowadays people Google information about a certain company so if there are bad reviews about them online prospective clients are discouraged from availing their services or products

  • http://www.yourdiybalihut.com.au/ Stacey

    In today’s time, everyone is a critique. Those companies who don’t think that online blog reviews matter would have a terrible time with their PR. They should take into account every little detail of their client’s complaints and come up with improvements.

    • http://www.cendrinemarrouat.com Cendrine Marrouat

      Absolutely, Stacey!