The following is a guest post by Melissa Schraiber. Her bio is at the end of the article.
So maybe you have decided it’s finally time to create your own website. Or perhaps you are already a website holder, just looking to reformat an existing page to increase hits or traffic. Whatever the reason may be, creating the right domain name is the key to have a successful website. The more hits you receive, the more product will sell or the more exposure your site will get.
These simple guidelines can help you pinpoint how to create an effective domain name no matter what your site entails.
Depending on what kind of website you have, there is always a simple keyword that you can include in your domain that will help users from around the globe access your website. For example, for photography, the keywords “photo” or “photos” are great to include in your domain. It is an overwhelmingly popular search word and it’s simple to spell, remember, and incorporate into a title on your website and address.
Because most people inevitably type “.com” when searching for a website, these web pages get the most hits and views per page. Although, depending on the business, you may have some competition for domain names; the “.com” address could already be in use. Make a list of choices to choose from so that you have alternatives if the website domain name is already taken. Choosing “.net” is a bit of a compromise and you don’t want to do that unless you absolutely have to.
Not everyone that will be looking at your website will be a good speller. When you tell somebody your website verbally and they can’t figure out how to access it, there is a problem. Choose common keywords and words people don’t have trouble spelling. ‘Equipment’, ‘experience’, and ‘guarantee’ are just three of the most commonly misspelled words. Try looking up synonyms to avoid this problem.
Domain names can be expensive! With so many coupon codes floating around on the internet, why not take advantage of them? When buying domain names, it’s oftentimes cheaper to buy more than just one year at a time. If you can find a coupon code when purchasing on the GoDaddy website, do it! It’s simple and will save you some money in the long run!
There is no right or wrong for domain names — these tips just help get the most views from consumers. Staying within these guidelines and tips will make it easy for anybody to access your site anytime from anywhere. Keep it short, simple, and sweet.
Melissa Schraiber likes to spend time outdoors when it is warm outside, exercise, and surf the net. Website: www.fatwallet.com.