On February 10, Facebook launched its major Fan Page redesign. I updated my Page as soon as I became aware of the change and spent part of the day looking around and checking out the new features…
Major improvements
- “Log in” as a Page:
This is probably one of the best improvements. Why? Because it makes promoting your Fan Page a total breeze. Here is an easy way to do it.
Click “See all” in the “Recommended Pages” section. A list of Fan Pages listed according to categories will appear.
Usually, these pages have tons of fans. Mouse over the ones you want to add and click “like.” They will be automatically added to your favorites at the bottom left of your Page.
Now, you can choose which Fan Pages you want to feature. Click “Edit Page” on the top right corner and then “Featured” in your admin panel. Click “Edit Featured Likes” and check up to five pages.
Now, check out your Facebook stream. It will be full of the latest updates from the pages you like. Start leaving comments there. When people will click on your name or picture, they will land directly on your Fan Page. And if they like what you have to say, chances are that they will also become your fans.
- Tabs:
Tabs are now on the left-hand side, right under your Fan Page’s banner. While a lot of people may not like it, I find it convenient, especially since longer tab names are now allowed. And the “more” link makes it easier to guess that the menu section is longer than six tabs.
- Category:
Now, you can change the category for your Fan Page. This is very helpful, especially if you created your page a long time ago and would like to update it.
Click “Edit Page” on the top right corner, then “Basic Information.” Choose the category and click “Save Changes.”
- “Likes” count:
No more confusion between “friends who like this page” and “others.” You can see the total number of “likes.” Clicking on it will reveal names.
- Notifications:
Page owners can now receive notifications in their Inbox. And, notifications will also show up in red on the top left of the page every time it receives a new fan or people react to the Page’s content or comments left elsewhere.
Not so good
So far, there is only one thing I really dislike: the Photostrip on top of the pages. Most pictures are cut in half and you cannot see people’s faces.
And it would also be nice if Facebook staff let us know when they plan on rolling out major updates like this one. While we are free “tenants,” more communication is key to keep users motivated…
Have you tried updated your new Fan Page? What do you think?
Businesses can now place their ad or logo across their whole fan page now. Need help, check out http://www.facebookcustompictures.com
Twitter: natalie_brown
11/02/2011 at 1:21 pm #
Awesome run through Cendrine. I was able to tweak my page thanks to your post. One thing I wondered about… on our page news stream, how do we control what stories have priority? Do you know? Thanks, Nat
Hello Natalie,
I am glad you found the post useful. Your question is interesting, but I haven’t been able to find the answer yet. The only thing I can tell you right now is this: If you scroll down your page and click “Edit Options,” you will be able to edit your news feed setting. You can see “Friends and Pages you interact with most” or “All your friends and Pages.” Check one of these two options. Is that what you are looking for?
Twitter: natalie_brown
11/02/2011 at 1:37 pm #
@Cendrine Hmmm I don’t have that on my page. I’ll keep poking around for the news feed setting. It was really about Wall comments… now they are all out of date order it seems.
Natalie, you must be talking about this:
Default tab for the Wall: You will be able to select between “Everyone” and “Page posts only.” The “Everyone” option will show the most relevant posts — according to Facebook. It is a way to serve quality content to your visitors.
Twitter: natalie_brown
11/02/2011 at 1:47 pm #
Interesting… seems like older content can stay top of wall then… which is a bit confusing.
I don’t really know. Facebook does not really let us test out anything. They just push their updates. Or maybe it is a bug, like what happened yesterday with the customized landing pages…
Actually, you can check more than five pages under “Edit Featured Likes”, and they would be rotated and display five at a time :) What I haven’t figured out is how to access the “Next Page” link when you have Liked hundreds of pages and they don’t all display in the list. Probably a bug that Facebook would fix soon.
Hello Veron,
Actually, I got the information from Facebook, and they say that you can only select up to 5 pages.
Hi.. I need your help.. It seems that my fan page status updates only appears to a few members’ news feed, but the majority do not see it. How can my posts be popular if no one is seeing them?
This makes all the money I’ve spent on facebook advertising worthless.
Please help me fix this issue.