The 10 commandments of a good brand in quotes

Moses with the Ten Commandments (Photo credit: Wikipedia)

After the 10 commandments of social media in quotes,  here is another list following the same principle. This time, I chose to focus on branding.

Thou shalt be approachable

#LeadershipAny #leader who discounts the power of approachability and likability is making a mistake no matter how qualified or skilled.

— JudyJernudd (@JudyJernudd) August 28, 2012

Thou shalt be unique

“When you are content to be simply yourself and don’t compare or compete, everyone will respect you.” ― Lao Tzu

— Alan Quarry (@aquarry) August 31, 2012

Thou shalt be positive

If you don’t like something change it; if you can’t change it, change the way you think about it. Mary Engelbreit

— Carla McNeil (@RetireWithCarla) September 1, 2012

Thou shalt be professional

“A professional is someone who can do his best work when he doesn’t feel like it.”- Alistair Cooke

— Steve Ingram (@SmallBizEngr) August 29, 2012

Thou shalt be committed  

“There’s no scarcity of opportunity to make a living at what you love. There is only a scarcity of resolve to make it happen.” - Wayne W. Dyer

Thou shalt be open-minded

“Without an open-minded mind, you can never be a great success.” - Martha Stewart

Thou shalt be accountable for thy actions 

“The more you are willing to accept responsibility for your actions, the more credibility you will have” – Brian Koslow

— Project Eve (@projecteve1) September 4, 2012

Thou shalt use thy expertise to help thy audience

“People who have expertise just love to share it. That’s human nature.” - David Baldacci

Thou shalt be the leader of thy community

“A good objective of leadership is to help those who are doing poorly to do well and those who are doing well to do even better.” – Jim Rohn

— Michael Del Mundo (@mikedelmundo) September 4, 2012

Thou shalt not over self-promote

“If advertising had a little more respect for the public, the public would have a lot more respect for advertising.” – James Randolph Adams

Bonus commandment: Thou shalt be patient

“Patience, persistence and perspiration make an unbeatable combination for success.” - Napoleon Hill #business #leadership

— Cameron (@ManagersDiary) September 4, 2012

What are your commandment to build  a good brand? Share them in the comment section below.

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