Sharing content on the major social networks and bookmarking sites (Facebook, Twitter, Google+, StumbleUpon, Digg, and Reddit) is a step in the right direction. But in today’s world of nonstop online publication, it is far from enough.
What about adding more resources to the list? Here are 15 sites that you should try.
Content curation sites
The best ones are Scoop.it, Trunk.ly, Curated.by, and Paper.li.
AllTop
Alltop is a great service that categorizes all the top sites on the web based on categories. You must submit your website/blog for potential inclusion. If it is accepted, it will be promoted on a specific page (for example, “social media”).
Amplify
Amplify is a blend between curation and social bookmarking. The free bookmarklet makes it very easy to share content on the website.
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So many people blog these days that it is very difficult to keep an eye on everything. I do my best to read as many articles as I can during the day, but it can be very challenging. So, to save myself some precious time, I use a convenient hub from where I can access all the important content in my area of expertise: my Inbox!
I currently use four great tools and I want to share them with you.
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VANCOUVER — Do you feel like testing your conversion optimization skills? If so, WiderFunnel has just what you need! The Vancouver-based agency released a new free interactive game on Wednesday, which helps marketers learn the best practices to increase landing page conversion rates.
ConversionSkills.com is a visual quiz. For each question, participants are asked to look at several versions of an actual landing page and then decide which one they believe converted the most visitors to leads or customers.
This is a guest post by Kathleen Hubert. Her bio is at the end of the article
Internet marketing techniques and strategies evolve constantly. For this reason, marketing professionals must continually analyze and adjust marketing plans to ensure the best results. Upgrading a website or embracing a new social media tool are two ways to increase lead generation and bolster 2012 sales revenues. While certain constants such as posting relevant content regularly are always critical to online marketing success, new social media tools and SEO techniques continue to replace and improve on older versions that were once thought to be cutting edge.
Video marketing is expected to increase in 2012 as more consumers upgrade to smartphones. Evidently, there is some belief in the old adage that a picture is worth a 1000 words. According to comScore, an Internet tracking firm that identifies trends, 40 billion videos were viewed by consumers in November 2011 alone. In the article, “The Top Ten Internet Marketing Trends of 2012″, Tech Journal reported that customers who view videos are 437% more likely to buy that brand. As a marketing tool, video is a proven way to engage new customers and forge new relationships.
Text marketing is another relatively new form of reaching out to prospective customers. As technology evolves and more consumers use text for communication, savvy marketing professionals use this tool as a way to conduct market research and advertise new offers. For example, a car dealership might send a text message out about new low interest car loans to a customer who did not buy because they did not have enough cash and did not want to pay high interest rates.
According to the firm RichRelevance, a shopping personalization firm, the mobile marketplace boasts 90 million smartphone users in the U.S. alone. When you add in the 24 million tablet users, it is obvious that this is a huge marketplace worthy of attention. Marketing professionals who want to reach this market must optimize their corporate sites to be smartphone-friendly.
Email campaigns that include event-driven or triggered emails are a perfect way to reach out to prospective customers on a regular basis. Two advantages that emails have over text messages is that they can be longer and will reach people who do not use the texting as a way to communicate. Some phones make it hard to text and some people are simply not interested in the text message feature on phones.
Triggered emails were used frequently in 2011 and are expected to be a significant part of 2012 email usage. This type of email is sent in response to a customer interaction. For example, the car loan example above is a triggered email. Another example of a triggered email would be an email sent to a customer who abandoned a hopping cart online, deciding not to purchase. A company can send them an email and try to recapture that sale by providing a discount or some other incentive to buy.
Incorporating local search and Google Local into a company’s marketing plan as a top priority is crucial for success. According to Tech Journal, purchases are the result of 61% of all local searches. Numbers like that motivate marketing directors to focus on local search marketing even more in 2012.
Kathleen Hubert is a blogger who writes on a variety of different sites. Check out more of her work at car loans.
Let’s be honest. Getting people to like a Facebook Fan Page is a breathe. But, keeping them there is quite another story. Unless you have a solid circle of supporters, Facebook is a tough nut to crack in terms of marketing and promotion. However, things are not impossible.
Here are five tips that you should try. While overnight results are not a guarantee, they will help you gain a new perspective on how to make the most of your Facebook Fan Page.
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Working in social media can be quite a stressful and overwhelming experience. The constant pressure of staying on top of one’s niche to provide quality content may lead to a lack of proper physical and mental rest. The consequences are not fun. Burnout makes life miserable and kills efficiency and productivity.
Those who have experienced burnout know that there are ways to avoid it. In this article, I will share five tips that I have used successfully throughout my career.
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Social media is a phrase tossed around everywhere online and offline. But what exactly does it stand for?
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A good writer is someone who is able to use more than metaphors and vivid imagery to grasp readers’ fancy. They write properly with no typos. While erring is human, you have to show your mastery of the language in which you write.
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YouTube announced Thursday that it was launching Your Film Festival, a new contest to find the best storytellers in the world.
Your Film Festival is the result of a partnership between the social networking site, Ridley Scott and Scott Free London, the Venice Film Festival, and Emirates. Interested applicants ages 18 and up have between February 2 and March 31, 2012, to submit one or more ‘story-driven’ video(s) of up to 15 minutes in length.
Entry is free and all genres and formats are welcome. However, films cannot have been publicly shown or distributed before January 1, 2010. And international films will have subtitles added.
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